Japanische Schmiedetechnik<tc>MOKUME GANE</tc>

TOGETHER YOU ARE MORE

"Anyone who always dares to think outside the box, ventures into unknown territory and finds the right companion for this adventure will be rewarded with extraordinary results." Frank Pressentin

Mokume Gane Füllfederhalter, Einzelanfertigung mit 18 Karat Goldfeder, ELBWOOD - The Hanseatic Penmaker

<tc>CARVED FROM THE SAME WOOD</tc>

<tc>Mokume Gane - How passion for a material brings two artisans together</tc>

The surface structure, which is reminiscent of wood grain, is what makes Mokume Gane special forging: the typical pattern is created when different non-ferrous and precious metals, which are as rich in contrast as possible, are combined and forged into one another.

The technique was Developed in Japan over 300 years ago. Now the unusual material has brought two craftsmen together.

The Mokume-Gane cooperation brings together the expertise of Frank Pressentin, founder of ELBWOOD, the manufacturer of individual writing implements, and Oliver Oettel from Schichtwerk, Europe's leading manufacturer of Mokume Gane and Guribori semi-finished products.

Kurzwerk founder Oliver Oettel specializes in the manufacture of Mokume-Gane semi-finished products and supplies Frank Pressentin with the variants of the laminated block specially developed for this project. He is the only commercial supplier of Mokume-Gane semi-finished products of this quality in Europe.

In ELBWOOD's Hamburg studio workshop, individual luxury writing instruments are finally created from the exclusive materials.

<tc>CARVED FROM THE SAME WOOD</tc>

<tc>Mokume Gane - How passion for a material brings two artisans together</tc>

The surface structure, which is reminiscent of wood grain, is what makes Mokume Gane special forging: the typical pattern is created when different non-ferrous and precious metals, which are as rich in contrast as possible, are combined and forged into one another.

The technique was Developed in Japan over 300 years ago. Now the unusual material has brought two craftsmen together.

The Mokume-Gane cooperation brings together the expertise of Frank Pressentin, founder of ELBWOOD, the manufacturer of individual writing implements, and Oliver Oettel from Schichtwerk, Europe's leading manufacturer of Mokume Gane and Guribori semi-finished products.

Kurzwerk founder Oliver Oettel specializes in the manufacture of Mokume-Gane semi-finished products and supplies Frank Pressentin with the variants of the laminated block specially developed for this project. He is the only commercial supplier of Mokume-Gane semi-finished products of this quality in Europe.

In ELBWOOD's Hamburg studio workshop, individual luxury writing instruments are finally created from the exclusive materials.

<tc>LUXURY HAS DEVELOPED A CONSCIENCE</tc>

Luxury has been decelerated , it is no longer defined by rapidly produced masses and immediate availability. A new generation of consumers sees the effects of the old, fast concept of luxury on the environment and society with an alert and critical eye.

We love luxury. But we no longer want to accept that unlimited consumption causes damage to our planet. Mindfulness and focusing on the essentials have created a new sense of exclusivity. Showcased consumption is no longer considered luxurious in our society.

New luxury has developed a conscience. It is perceived more consciously and is based on immaterial goods. On the time that goes into production. The durability of materials and workmanship. The sustainability of production. What we perceive as luxury today and in the future is more than just the product; it encompasses the process as well as the experience.

In a way, New Luxury comes full circle. Because where the craft process comes to the fore again, luxury returns to the special and unique. Back to the experience and the care taken in crafting it. Back to the intersection of craft, art and design.

As a member of the Meisterrat of the German Craft Council, Frank Pressentin is at home at this interface. Applied art is created on his workbench, in which function and aesthetics combine to form an overall experience. The craft forms the basis for a tactile dialogue between material and form. He produces artistic objects that do not call for museum viewing, but for daily use.

<tc>LUXURY HAS DEVELOPED A CONSCIENCE</tc>

Luxury has been decelerated , it is no longer defined by rapidly produced masses and immediate availability. A new generation of consumers sees the effects of the old, fast concept of luxury on the environment and society with an alert and critical eye.

We love luxury. But we no longer want to accept that unlimited consumption causes damage to our planet. Mindfulness and focusing on the essentials have created a new sense of exclusivity. Showcased consumption is no longer considered luxurious in our society.

New luxury has developed a conscience. It is perceived more consciously and is based on immaterial goods. On the time that goes into production. The durability of materials and workmanship. The sustainability of production. What we perceive as luxury today and in the future is more than just the product; it encompasses the process as well as the experience.

In a way, New Luxury comes full circle. Because where the craft process comes to the fore again, luxury returns to the special and unique. Back to the experience and the care taken in crafting it. Back to the intersection of craft, art and design.

As a member of the Meisterrat of the German Craft Council, Frank Pressentin is at home at this interface. Applied art is created on his workbench, in which function and aesthetics combine to form an overall experience. The craft forms the basis for a tactile dialogue between material and form. He produces artistic objects that do not call for museum viewing, but for daily use.

<tc>PERSONAL VALUES INSTEAD OF STATUS THINKING</tc>

The consumer society we grew up in has shown us one thing above all: the more we consume, the less it means to us. The concept of luxury is therefore moving away more and more from the tangible aspects of consumption, toward ideal values.

A new society discovers a new minimalism; a aesthetic world where less really is more. Experience and experiencing are more important here than flaunted status. The external effect loses importance and creates space for an intrinsically motivated and deeply personal feeling of luxury and value.

In times of a sustainable lifestyle, the effects of our own actions on the Environment as low as possible, purely materialistic consumption is no longer a sign of style. The throwaway society has had its day. And it's high time for it.

If you want to create luxury today, you have to value durable products and responsible production. Terms such as authenticity and value, which in the past often only served as marketing measures, must be a fulfilled promise in the New Luxury. A luxury product is no longer sold through an attitude - it must become its tangible proof. This is exactly what makes it unique.

The high-quality fountain pens and design objects from Elbwood do not want to be understood as status symbols. They are not ubiquitous, are not found in airport shops or stationery stores. There is no warehouse where Elbwood pens are stacked to the ceiling. Their availability is limited by the time and care required to produce them. The Elbwood concept is as individual as the people it appeals to. A very personal luxury that combines art and function. Made from materials that are as idiosyncratic like the mind behind the brand.

<tc>PERSONAL VALUES INSTEAD OF STATUS THINKING</tc>

The consumer society we grew up in has shown us one thing above all: the more we consume, the less it means to us. The concept of luxury is therefore moving away more and more from the tangible aspects of consumption, toward ideal values.

A new society discovers a new minimalism; a aesthetic world where less really is more. Experience and experiencing are more important here than flaunted status. The external effect loses importance and creates space for an intrinsically motivated and deeply personal feeling of luxury and value.

In times of a sustainable lifestyle, the effects of our own actions on the Environment as low as possible, purely materialistic consumption is no longer a sign of style. The throwaway society has had its day. And it's high time for it.

If you want to create luxury today, you have to value durable products and responsible production. Terms such as authenticity and value, which in the past often only served as marketing measures, must be a fulfilled promise in the New Luxury. A luxury product is no longer sold through an attitude - it must become its tangible proof. This is exactly what makes it unique.

The high-quality fountain pens and design objects from Elbwood do not want to be understood as status symbols. They are not ubiquitous, are not found in airport shops or stationery stores. There is no warehouse where Elbwood pens are stacked to the ceiling. Their availability is limited by the time and care required to produce them. The Elbwood concept is as individual as the people it appeals to. A very personal luxury that combines art and function. Made from materials that are as idiosyncratic like the mind behind the brand.